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jfman · 07-10-2021, 20:51

The more I think about it, Sky have played an absolute blinder with Sky Glass. The product itself may/may not be a pup in the long run, but the important thing for Sky is it allows them insights into customer experiences that other services don’t have in the IPTV/streaming market without cannibalising their own Sky Q customer base in the meantime.

The obvious next step is a STB based on IPTV - but that has to be proven reliable in the long run in use by millions of subscribers simultaneously. I suspect we aren’t there yet, but the Glass product will give them insights into the challenges in the meantime.

07-10-2021, 20:51	#393
jfman Architect of Ideas Join Date: Dec 2004 Posts: 10,373	Re: The future of television The more I think about it, Sky have played an absolute blinder with Sky Glass. The product itself may/may not be a pup in the long run, but the important thing for Sky is it allows them insights into customer experiences that other services don’t have in the IPTV/streaming market without cannibalising their own Sky Q customer base in the meantime. The obvious next step is a STB based on IPTV - but that has to be proven reliable in the long run in use by millions of subscribers simultaneously. I suspect we aren’t there yet, but the Glass product will give them insights into the challenges in the meantime.