Thread: The future of television
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Old 08-11-2021, 16:51   #433
OLD BOY
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Re: The future of television
Quote:
Originally Posted by jfman View Post
There’s only one person in these threads with the blinkers on OB.
In which case I recommend you take them off, jfman and accept that change is inevitable.

---------- Post added at 16:51 ---------- Previous post was at 16:40 ----------

Quote:
Originally Posted by 1andrew1 View Post
I think we've discussed why this is unlikely to happen - streaming apps want to keep you in their walled garden. Once you have a cross-app search facility, viewers spend less time with the streamer and brand recognition for the streamer fades.

How many people used to talk about seeing something on a Sky channel when the channel in question was not owned by Sky? Streamers want to avoid identification with the platform in favour of identification with themselves.
I think that is a very narrow way of looking at it. I started watching a programme on Netflix about a week ago and my wife referred to the storyline and neither of us could think of what it was from. Fortunately I came across the title just this afternoon - 'The Maid' on Netflix. It wasn't on the watchlist on my box because Netflix has not integrated their content to enable you to bookmark it on the 360.

Frankly, we have watched less on Netflix since we had the 360 box for that very reason. So I would disagree with the premise that by not integrating content from all streamers you are taking away viewers. The reverse is true. We've certainly watched a lot more from Prime since we swapped boxes. That's because Prime is integrated and so we can see the programmes we listed as worth watching as well as those we've started just by scrolling through the watchlist.
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