Re: The future of television
Apparently, it’s possible for both streaming and Linear to grow - it’s not a zero-sum game…
https://www.broadbandtvnews.com/2021...6-34s-tune-in/
Quote:
UKTV achieves record Q1 as more 16-34s tune in
The broadcaster behind channel brands Dave, Drama, Gold, Yesterday and Alibi has enjoyed its highest ever share of viewing in the first quarter of the year.
UKTV, which is owned by BBC Studios, recorded a 4.73% share, representing 8.6% growth year-on-year.
All the main channels have experienced growth, as has its on demand service UKTV Play. The hard to get 16-34s have also been attracted to the channel with viewing from the age bracket up 10% on the same period in 2020.
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