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Originally Posted by snowey
Anyone got any idea, when NTL will lump together mobile phone, into their packages.  |
That won't happen until the first quarter next year when ntl becomes Virgin Cable/4Play (or whatever it will be).
The 4th July is the effective date when Virgin Mobile becomes part of ntl and it is also the first date when ntl can use the Virgin brand. At that point the cross promotion between the virgin "empire" and ntl start.
Ntl have paid (and will keep paying for the next 30 years) a lot of money to use the virgin brand. ntl aren't going to waste any time using it. The morphing of ntl:telewest into virgin won't be until next year, ntl and telewest first need to combine properly first. But what will happen from the 4th July is that ntl and telewest's web sites will have ads for Virgin Mobile and vice-versa - they will be the same company after all. Also, I wouldn't be too surprised that if you walk into a virgin megastore from the 4th. You'll, at the very least, be able to pick up a leaflet promoting cable tv. Eventually there will be a dedicated area in each virgin store promoting cable tv. ntl haven't just bought the virgin brand, but also the opportunity to promote cable tv services across all of the virgin business'.