Re: ESPN, BT, Euro, Premier and Sky Sports news
Quote:
Originally Posted by 1andrew1
So, if a tender is not prevented by the pandemic, why would the profit-maximising Premier League decide not to run one?
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Because there is greater risk to revenues in the short term, which would skew the bids in a downward spiral. This is clearly a temporary situation, and any degree of certainty will not return until all restrictions are eased and things settle down again.
I am unaware of any suggestion that bidding will not return when the following round is due.
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