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Old 16-09-2021, 10:37   #2156
BenMcr
Virgin Media Staff
 
Join Date: Nov 2006
Location: Manchester
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Re: Renewals & Cancellations

Quote:
Originally Posted by Hugh View Post
Unfortunately, that model only works for Spotify (or whoever the aggregator/disseminator is) - the creators get very little from Spotify.
The recognition model is different too.

Most people won't know which label a music artist is on, so they're not going to sign up to a 'Warner Music' or 'Sony Records' streaming service. They're wanting the artists. I do appreciate there are some exceptions to this.

But for TV and Film content, it is a large part the studio or channel that is the brand.
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