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Originally Posted by Media Boy UK
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As audiences decline and the fact that they are the last music channel provider to be encrypted, i'm wondering if they are to launch a FTA music channel and put it on Freeview in place of Smithsonian?
This could be one of their existing pay channels or a new channel created for FTA if they are concerned that this would tarnish the brand of their existing pay music channels??
Who knows, perhaps the decision was due to Sky and/or Virgin giving notice that they are to be kicked out of their Sub Club(s).
I really cannot see how pay TV operators can justify paying for the MTV music channels any longer.