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Re: ESPN, BT, Euro, Premier and Sky Sports news
Quote:
Originally Posted by jfman
And this is the crux of my point - they were absolutely going to fall again. Sky called it last time that there would be nobody out there to match their 2016 offer. Similarly there's nobody out there to match the 2019 offer.
BT are on record that they are trying to reduce their sports rights expenditure. The only way the rights would go up is a new entrant, or Amazon wanting to commit beyond their bargain basement rights they have just now.
If there was a genuine chance of a DAZN, Netflix, Facebook or Google bid we would be heading to auction. Spoiler: there isn't.
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But the fact there wasn't an auction presumably means OB will carry over his usual prediction of a streamer bidding for the meaningful packages to the next auction. 
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