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BenMcr · 25-12-2020, 11:06

I don't agree around the need for a linear channel for BBC UHD. If you can guarantee that your customers can get it, then it makes sense.

When the BBC introduced HD, it was technically available across cable, satellite and terrestrial. But for the BBC not everyone has access to cable or satellite, and UHD isn't possible on Freeview.

In practice anyone who wants to access UHD content is likely to have access to the kit required to get it via a streaming method. Therefore doing via iPlayer is platform agnostic i.e. you can get it via a paid provider STB or via a built in app on a Smart TV or streaming stick. The only issue

25-12-2020, 11:06	#1443
BenMcr Virgin Media Staff Join Date: Nov 2006 Location: Manchester Services: 360 x2, Maxit TV, Sky Sports and Sky Cinema. Gig1 Posts: 17,929	Re: UHD on Virgin Media I don't agree around the need for a linear channel for BBC UHD. If you can guarantee that your customers can get it, then it makes sense. When the BBC introduced HD, it was technically available across cable, satellite and terrestrial. But for the BBC not everyone has access to cable or satellite, and UHD isn't possible on Freeview. In practice anyone who wants to access UHD content is likely to have access to the kit required to get it via a streaming method. Therefore doing via iPlayer is platform agnostic i.e. you can get it via a paid provider STB or via a built in app on a Smart TV or streaming stick. The only issue __________________ I work for Virgin Media but all views are my own.